Visit Maldives launches Creatoll, a global content creator platform for authentic island storytelling
Visit Maldives Corporation (VMC) has officially launched Creatoll, a global content creator platform designed to showcase authentic Maldivian stories and connect creators with tourism partners, brands, and global audiences. The platform was unveiled by Minister of Tourism and Environment Thoriq Ibrahim during the Maldives Culture and Food Festival 2025. Creatoll is conceived as a dedicated content marketplace where Maldivian and international content creators can professionally showcase, license, and monetise content that highlights the Maldives. The name reflects the idea that creativity emerges from every atoll, recognising that talent exists across the islands and that compelling Maldivian storytelling can be shaped by both local and visiting creators. At launch, Creatoll features curated visual content that captures real island experiences, local culture, nature, and everyday life in the Maldives. The platform is designed to evolve over time, expanding its scope to support a wider ...