Visit Maldives and DERTOUR Deutschland sign MoU to drive German tourist growth and deepen long-term market investment
The MoU was signed on the sidelines of the official visit of Dr. Mohamed Muizzu to Berlin on 10 February 2026. The agreement was signed on behalf of Visit Maldives Corporation by Ibrahim Shiuree, Chief Executive Officer and Managing Director, and on behalf of DERTOUR Deutschland by Jörn Krausser, Director – Indian Ocean & Asia.
Through this strategic partnership, both parties will collaborate on destination marketing initiatives aimed at driving a minimum of 100,000 German tourist arrivals, with a shared ambition to exceed 200,000 German visitors in the following year, reinforcing Germany’s position as one of the Maldives’ most important European source markets.
The collaboration will focus on joint promotional campaigns, trade engagement programmes, and targeted marketing initiatives aligned with German consumer preferences, seasonal demand patterns, and distribution channels.
As part of the agreement, DERTOUR Deutschland will provide market expertise and strategic input to support the development of data-driven destination marketing strategies for the Maldives. Both parties will also exchange relevant tourism data, market intelligence, and performance insights, in line with applicable confidentiality and data-sharing regulations.
The MoU further outlines cooperation on mutually agreed trade events, sales activations, and promotional initiatives organised by either party, with the shared objective of strengthening engagement with the German travel trade and driving measurable growth in arrivals.
The partnership also recognises DERTOUR Deutschland’s long-standing involvement in the Maldives through its portfolio of brands and resort investments, including ANANEA Resorts, reflecting the group’s long-term commitment and confidence in the Maldives as a premier tourism destination.
DERTOUR Deutschland comprises the tour operators DERTOUR, ITS and Meires Weltreisen, and is a part of the DERTOUR Group. As REWE Group’s travel and tourism division, the DERTOUR Group operates a broad portfolio of established tour operator brands, travel agencies and destination services providing comprehensive tourism solutions across global markets.
This MoU underscores Visit Maldives Corporation’s continued focus on strengthening partnerships with leading tour operators in priority markets, ensuring long-term destination visibility, deeper trade collaboration, and sustainable growth from Germany and across Europe.
Source: visitmaldives.com, retrieved 10 February 2026